By transforming hotels into daytime living spaces, Dayuse.com is seeking to rejig the hospitality industry.

Dayuse.com, the global leader in daytime hotel bookings, announces today that it unveiled an advertising campaign across 500 black cabs in London in a move designed to educate consumers about the opportunity to book a hotel room for a few hours during the day at a discounted rate.

Dayuse.com, a premier solution for daytime hotel reservations worldwide, is launching its new brand campaign, the “Dayuse Effect”.

The wonder of travel is in the sights and sounds of your new location, but if a tool could smooth your path and free up your senses, you would use it, right?

Needing a nap during an airport layover? Or perhaps just a quiet space to get ready for a big night out?

Amid the current furore over corporate tax affairs, City Spy notes a handy little rebate to the tune of £125 million on Tesco's corporation tax bill thanks to outsized losses run up by the old regime.

It's probably not fun to ask a hotel receptionist to give you a room for a few hours in the afternoon.